ASHOP PRODUCTIONS is a street art production and artists management agency based in Montreal. Now internationally renowned, it is the result of the work and dedication of the ASHOP CREW, which has managed to ensure the success and growth of the company for 10 years now. Its mission is to produce large-scale public art projects and highlight the talent of the artists they represent. To this day, ASHOP has at its disposal creative spaces and produces as many murals as custom art projects in several international cities, such as Montreal, Toronto, Miami, Los Angeles, Paris, and Hong Kong.
The design was inspired by the Czech Art nouveau painter Alphonse Mucha and incorporates six panels illustrating landmarks of NDG. Before being developed, the area was a marsh where farmers would grow pumpkin patches, this is why it was chosen as decorative ornaments. For 16 days straight, from dawn to dusk, the team worked on the mural. It took 500 cans of Molotow spray paint in over 50 different colors to complete the piece. The mural was designed and executed by : Axe, Bruno Rathbone, Dodo Ose, Fluke and Zek One.